At our salon, we’re always searching for products that deliver exceptional results for our clients while aligning with our values. After years of testing different professional brands, we made the full switch to Davines — and it’s been one of the best decisions we’ve ever made. Here’s exactly why we now use Davines exclusively for services, retail, and aftercare.
1. Outstanding Performance Across All Hair Types
Davines products don’t just “work okay” — they deliver noticeable, lasting results that our stylists and clients see immediately.
- Color protection and vibrancy: Lines like Heart of Glass (perfect for balayage, blondes, and highlighted hair) and Alchemic keep tones bright and prevent brassiness while strengthening strands.
- Nourishment and shine: The iconic Oi collection (Oi Shampoo, Conditioner, Oil, and All In One Milk) provides incredible softness, detangling, and that healthy, glossy finish clients love.
- Repair and resilience: Treatments like Heart of Glass Intense Treatment repair damage, reduce breakage, and bring dull hair back to life.
Our team noticed clients’ hair feeling stronger, looking shinier, and holding color longer between visits — which means happier clients and fewer corrective services.
2. Sustainability We Can Actually Stand Behind
We care about the planet, and Davines makes it easy to walk the talk. As a certified B Corporation, Davines is deeply committed to sustainability:
- High percentages of natural-origin, biodegradable ingredients.
- Renewable energy use in production.
- Eco-friendly packaging (recycled and recyclable materials).
- Ongoing goals toward carbon neutrality and regenerative practices.
Switching to Davines lets us offer premium haircare that’s better for our clients’ hair and the environment. It’s a story our team loves sharing, and clients respond to it enthusiastically.
3. Professional Results with Salon-First Focus
Davines was created by and for hair professionals. The formulas are sophisticated yet easy to use, supporting everything from precision color work to everyday styling.
Our stylists appreciate:
- Consistent, predictable results.
- Education and support from the brand.
- Products that enhance (never fight) our technical services.
Clients love the luxurious feel and visible improvements, which boosts retail sales and loyalty. Many now come in specifically asking for Davines recommendations.
4. A Complete System That Simplifies Everything
Instead of juggling multiple brands, we now have one cohesive lineup that covers every need:
- Heart of Glass for blondes and lightened hair
- Oi for everyday luxury and shine
- Alchemic for tonal maintenance
- Essential Haircare and other targeted lines for specific concerns
This makes training easier, stock management simpler, and recommendations more confident.
The Results Speak for Themselves
Since switching:
- Clients report softer, healthier hair that lasts longer.
- Color services hold better with less fading.
- Retail sales have increased because clients experience the difference at home.
- Our team feels proud to recommend products that match our values.
We’re proud to partner with Complete Hairdressing Supplies, the sole distributor of Davines in South Africa, for reliable access to the full range.
Ready to Experience the Davines Difference?
If you haven’t tried Davines yet, ask your stylist about it during your next visit. Whether you want to maintain your balayage, add shine, or simply upgrade your at-home routine, these products truly elevate the entire experience.
We switched the whole studio — and we couldn’t be happier. Here’s to healthier hair, happier clients, and a more sustainable future. ✨



